Personalization in wide format digital printing
One of the earliest benefits of digital inkjet printing was the ability to create one-off, customized prints. Over the past two decades, that's been a major selling point for printers offering banners, POP signage and trade show graphics, and it shows no signs of slowing down.
In fact, the digital print industry is branching out into many more market segments, thanks to improved print technology as well as new, innovative media and substrates, such as the personalized wallcovering printed with quotes, pictured above.
These new ideas and products, of course, are in response to increasing demands from graphic designers, brand owners, interior designers and consumers themselves who have seen customization in action with everything from canvas printed on demand to the mass-customization project: Share a Coke. Digital print technology allows print service providers to deliver smaller runs faster and with higher-quality results.
In the décor market, there are more companies developing brands, which is increasing the competition and simultaneously creating a need for customization, Product companies and manufacturers are also adopting in-house digital print – or outsourcing to print providers. This allows for product modifications of color or scale and smaller curated collections.
This has been embraced in the label and packaging arena, as well, with digital printing giving smaller brands the chance to stand out. They can use personalization, tactile substrates and metallic finishes, do promotions around sporting events or holidays and enjoy super-fast turnaround.
More info:
Website: www.skyimagepaper.com
Company Name: Fei Yue Digital Technology Co.,LTD
E-mail: sales@feiyuepaper.com
Tel: 86-025-86628894
Whatsapp: +86 18252072197
Address: Central Road 323, Nanjing, Jiangsu, China
In fact, the digital print industry is branching out into many more market segments, thanks to improved print technology as well as new, innovative media and substrates, such as the personalized wallcovering printed with quotes, pictured above.
These new ideas and products, of course, are in response to increasing demands from graphic designers, brand owners, interior designers and consumers themselves who have seen customization in action with everything from canvas printed on demand to the mass-customization project: Share a Coke. Digital print technology allows print service providers to deliver smaller runs faster and with higher-quality results.
In the décor market, there are more companies developing brands, which is increasing the competition and simultaneously creating a need for customization, Product companies and manufacturers are also adopting in-house digital print – or outsourcing to print providers. This allows for product modifications of color or scale and smaller curated collections.
This has been embraced in the label and packaging arena, as well, with digital printing giving smaller brands the chance to stand out. They can use personalization, tactile substrates and metallic finishes, do promotions around sporting events or holidays and enjoy super-fast turnaround.
More info:
Website: www.skyimagepaper.com
Company Name: Fei Yue Digital Technology Co.,LTD
E-mail: sales@feiyuepaper.com
Tel: 86-025-86628894
Whatsapp: +86 18252072197
Address: Central Road 323, Nanjing, Jiangsu, China
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